Axonal

Experience Where Intent Meets Execution

Axonal is built by leaders who understand both the promise of AI and the realities of pharma commercialization.

Our Team Expertise

pharma

Pharma commercial strategy and launch

platform

AI systems and platforms architecture

regulated

Analytics, consulting, and regulated execution

We’ve built systems where decisions matter — and where execution can’t afford to drift.

Meet the Team

Expert team from pharma, AI, and commercialization, partnering with global pharma leaders.

Larry Mickelberg - Founder, CEO

Larry founded Axonal to help pharmaceutical commercial teams move from fragmented insights to durable, defensible decisions. He previously held leadership roles at Deloitte, Publicis Health, and Havas, advising global pharma organizations on launch strategy, commercialization, and transformation. Across those roles, he saw a consistent pattern: smart teams slowed down by systems that made decisions fragile, siloed, and hard to reuse. Axonal was built to change that. Larry is the author of the Launchcode series, which explores the agentic shift in pharmaceutical commercialization and the emergence of AI-native operating models for regulated industries.

Schedule a Call